Bahtera Adi Jaya, through its Personal & Household Care (PHC) Business Unit, successfully hosted the Skincare Seminar themed “Clean Start, Lasting Glow: Essentials for Everyday Skin Longevity.” The event took place on Wednesday, August 20, 2025, at Artotel Suites Bianti, Yogyakarta, from 9:00 AM to 4:00 PM.

This seminar served as a key gathering for beauty industry professionals to gain insights into the latest market trends, particularly around longevity skincare and sunscreen innovation.

With strong support from BASF, one of Bahtera Adi Jaya’s global principals, the seminar not only offered an educational platform but also fostered networking opportunities and strengthened Bahtera’s reputation as a strategic partner in cosmetic product development across Indonesia.

Response to the Rising Wave of Longevity Skincare

Longevity skincare has become one of the most significant global trends in the beauty industry. Consumers are increasingly aware that skin health is not just about quick fixes or instant results, but about preserving vitality and resilience over time.

According to Market Data Forecast 2025, the Asia-Pacific anti-aging market is projected to grow by over 5% annually, fueled by greater consumer awareness and breakthroughs in active ingredients.

Against this backdrop, Seminar Skincare 2025 was designed to equip local beauty brands and manufacturers with cutting-edge knowledge of active ingredients that can be applied to local products—helping them stay competitive on a global stage.

Key Speakers and Topics

To provide a comprehensive learning experience, the seminar featured two distinguished speakers:

  1. Widyatmoko Pambudi

Product Development Head, Personal & Household Care, Bahtera Adi JayaTopic: Sunscreen Active Ingredients

Widyatmoko highlighted the latest generation of sunscreen actives, which deliver stronger protection against UV rays while remaining gentle on sensitive skin.

  1. Rully Viersa Budiman

Marketing Officer, Personal Care Solution, BASF Distribution IndonesiaTopic: Longevity Hero & Dlite Global

Rully elaborated on the concept of longevity skincare, emphasizing the role of innovative active ingredients in maintaining long-term skin vitality. His presentation echoed the global push for healthy aging, making it highly relevant for today’s market. He also explained D’lite Global, BASF’s digital platform that provides real-time beauty trend insights to accelerate product innovation.

Highlights from the Seminar

The event gathered around 40 participants, including business partners, local cosmetic producers, and industry professionals from Yogyakarta and nearby regions. Key highlights included:

  • Engaged Participants: Attendees actively asked questions about the presented actives, reflecting their relevance to real-world product development.
  • Interactive Dialogue: The seminar fostered two-way discussions, creating a warm and insightful atmosphere while sparking potential collaborations.
  • Networking Opportunities: Dedicated networking sessions allowed participants to expand their professional connections and explore new business ventures.
  • Global Support: The presence of BASF experts added scientific weight and global credibility to the discussions.

The seminar clearly demonstrated how longevity skincare is moving from trend to necessity, as consumers demand products that prioritize long-term skin health over short-lived results.

Prototype Zone: Innovation Exploration

Beyond the presentations, participants were invited to experience Prototype Zones, which showcased hands-on product innovations across four themed areas:

  1. Texture Tales (Texture Zone)

A playground of textures, from liquids and gels to eye patches and even novel “beauty spheres.” Each prototype used the same active ingredient, demonstrating its versatility across different product formats.

  1. The Longevity Lab (Longevity Zone)

A spotlight on actives designed to support elasticity, hydration, and skin resilience, aligning with the rising demand for anti-aging solutions.

  1. The Glow Guard (Sunscreen Zone)

Sunscreen Zone served to showcase next-gen sunscreens formulated for tropical climates—lightweight, non-greasy, and effective against both UVA and UVB rays.

  1. The Beauty Bar (Decoratives Zone)

This zone featured decorative cosmetics such as foundations, blushes, and lipsticks. This zone emphasized the harmony between aesthetic appeal, color trends, and skincare technology.

Attendees enthusiastically explored each zone, especially during breaks, where they had the chance to test samples firsthand. This interactive format allowed them to visualize real product applications of the innovative ingredients.

The successful execution of Seminar Skincare 2025 reinforces Bahtera Adi Jaya’s commitment to advancing Indonesia’s beauty industry. More than just introducing new raw materials, the seminar encouraged local players to prepare for global beauty trends, particularly the surge in longevity skincare.

This seminar was more than a one-day event—it was a milestone toward building a healthier, more sustainable, and globally competitive skincare ecosystem. Find your solutions with Bahtera here.