Paving the Market for Microbiome Products in Indonesia
April 11
3min read
It is natural that each year, every industry will always look out for the next big thing in the sector. As for the Personal Care industry, microbiome products may just be the answer to what the industry is looking for.
Microbiome in personal care products is the result of recent scientific advances that suggest a different approach to skincare. The human skin is swarming with trillions of bacteria, yeast, and fungi known as microbiomes. Incorporating them as active or inactive ingredients in the products defies the belief that the existence of bacteria is always a bad thing. Instead of getting rid of the bacteria, it rebalances or reduces those species according to the skin conditions.
To achieve that, there is a need to adjust the ingredient in the product by adopting a gentler approach to the formulation. Avoiding harsh ingredients or using fewer ingredients are two examples of microbiome products. The other option is to personalize the skincare according to the skin condition of the consumers, which needs more resources to produce.
Promising Outlook for Indonesian Microbiome Products
Despite the market for microbiome products being considerably niche back in 2018, it has experienced rapid growth since 2019 until now. There has been a 130% increment in the mention of ‘microbiome’ among global skincare launches from 2018 to 2019.
Not stopping there, a forecast said that there will be a 13.68% compound annual growth rate (CAGR) for microbiome products from 2022 to 2029. The market value increment is also projected to skyrocket to USD 1950.38 million by 2029. Therefore, developing microbiome personal care products is very promising to explore. Especially with the fact that there had not been many local key players that has a firm grip on the microbiome products market.
Microbiomes in Hair Care Products
Throughout the years, hair and scalp care has become a vital part of personal care. In the past, hair care products used to focus on repairing existing damage. The focus has now shifted to maintaining the health of the scalp. It is due to the belief that a healthy scalp is the secret to beautiful hair.
A high amount of stress and pollution may cause scalp disorders, which is one of the root causes of dandruff. Most of the time, such scalp concerns are the result of unbalanced microbiomes. The unfortunate thing is, a lot of anti-dandruff solutions in the market include anti-microbial actives that kill most microorganisms instead of controlling them.
To solve similar problems, BASF developed BioToLife as a solution to reduce dandruff appearance within 3 weeks. By restricting the growth of pro-inflammatory bacteria, BioToLife helps in strengthening the horny layer cohesion. BioToLife is 100% natural and vegan. It comprises rapeseed oil and sugar fermented by the non-pathogenic yeast starmerella bombicola. It is not only suitable for hair care products, but also oral care, such as toothpaste and mouthwash.
To become a key player in an industry, keeping up with the trends and going the extra mile with them are two inseparable things that may help you to conquer the market. Click here to find your solution.
It is natural that each year, every industry will always look out for the next big thing in the sector. As for the Personal Care industry, microbiome products may just be the answer to what the industry is looking for.
Microbiome in personal care products is the result of recent scientific advances that suggest a different approach to skincare. The human skin is swarming with trillions of bacteria, yeast, and fungi known as microbiomes. Incorporating them as active or inactive ingredients in the products defies the belief that the existence of bacteria is always a bad thing. Instead of getting rid of the bacteria, it rebalances or reduces those species according to the skin conditions.
To achieve that, there is a need to adjust the ingredient in the product by adopting a gentler approach to the formulation. Avoiding harsh ingredients or using fewer ingredients are two examples of microbiome products. The other option is to personalize the skincare according to the skin condition of the consumers, which needs more resources to produce.
Promising Outlook for Indonesian Microbiome Products
Despite the market for microbiome products being considerably niche back in 2018, it has experienced rapid growth since 2019 until now. There has been a 130% increment in the mention of ‘microbiome’ among global skincare launches from 2018 to 2019.
Not stopping there, a forecast said that there will be a 13.68% compound annual growth rate (CAGR) for microbiome products from 2022 to 2029. The market value increment is also projected to skyrocket to USD 1950.38 million by 2029. Therefore, developing microbiome personal care products is very promising to explore. Especially with the fact that there had not been many local key players that has a firm grip on the microbiome products market.
Microbiomes in Hair Care Products
Throughout the years, hair and scalp care has become a vital part of personal care. In the past, hair care products used to focus on repairing existing damage. The focus has now shifted to maintaining the health of the scalp. It is due to the belief that a healthy scalp is the secret to beautiful hair.
A high amount of stress and pollution may cause scalp disorders, which is one of the root causes of dandruff. Most of the time, such scalp concerns are the result of unbalanced microbiomes. The unfortunate thing is, a lot of anti-dandruff solutions in the market include anti-microbial actives that kill most microorganisms instead of controlling them.
To solve similar problems, BASF developed BioToLife as a solution to reduce dandruff appearance within 3 weeks. By restricting the growth of pro-inflammatory bacteria, BioToLife helps in strengthening the horny layer cohesion. BioToLife is 100% natural and vegan. It comprises rapeseed oil and sugar fermented by the non-pathogenic yeast starmerella bombicola. It is not only suitable for hair care products, but also oral care, such as toothpaste and mouthwash.
To become a key player in an industry, keeping up with the trends and going the extra mile with them are two inseparable things that may help you to conquer the market. Click here to find your solution.