Cosmobeauté Indonesia 2026 gave Bahtera Adi Jaya an opportunity to showcase how evolving urban beauty needs can be translated into relevant formulation solutions. Held from 1–3 October 2026 at Indonesia Convention Exhibition (ICE) BSD City, Hall 7, Bahtera Adi Jaya joined the event in collaboration with Aleyah Sintasint Farma at Booth 7C03–7C04, bringing Urban Skin Solutions to life through five trend zones and 40 prototypes. 

Across the three-day event, the booth became a space for conversations with visitors from the beauty and personal care industry. Visitors explored the prototypes, asked about products and formulation concepts, discussed with the team, and experienced the prototypes and textures firsthand. These interactions helped turn Urban Skin Solutions from a trend concept into something visitors could see, explore, and experience. 

Urban living is creating increasingly diverse skincare needs. UV exposure, city environments, fast-paced routines, hydration needs, and growing interest in skin longevity are shaping what consumers expect from modern beauty products. The demand is moving beyond trend-driven concepts toward solutions that feel relevant to everyday life. 

Through Urban Skin Solutions, Bahtera Adi Jaya translated these needs into five complementary trend directions. Each zone explored a different aspect of modern beauty, from daily protection to long-term skin care, while prototypes demonstrated how these trends can be brought into tangible product concepts. 

 

At Cosmobeauté Indonesia 2026, Bahtera Adi Jaya brought Urban Skin Solutions to life through five trend zones and 40 prototypes. Each zone explores different beauty needs while showing how emerging trends can be translated into tangible formulation concepts. 

Five highlighted prototypes represented the key directions of each zone, with specific ingredients supporting the concept behind each formulation. 

Zone 1 — 100% Sun Protection 

The 100% Sun Protection zone featured Supreme Sunshield SPF 50+ PA++++, highlighting Tinosorb® A2B as the key ingredient behind the prototype’s daily UV protection concept for urban lifestyles. 

Zone 2 — Metabolic Beauty 

Metabolic Beauty was represented by Trichology Growth Tonic, bringing the conversation into scalp and hair care. Aloversil™ was highlighted as the key ingredient supporting the concept and extending the beauty routine beyond facial skincare. 

Zone 3 — Sensorial Wellness 

This zone explores how texture can become an integral part of a more engaging skincare experience. Bounce Texture Longevity Cream which features a distinctive bouncy texture. The concept is supported by Tinosvis® GTC UP and Oximony™ BC10187, bringing together sensorial appeal and formulation innovation. 

Zone 4 — 365 Everyday Essential 

For everyday skincare needs, Hydra Rush Gel Cream was presented as the featured prototype. Cosmedia® SP and Hydrager® Aquaporin were highlighted as key ingredients supporting its hydration-focused concept and daily skincare positioning. 

Zone 5 — Diamond Skin 

Diamond Skin featured Collagen Repair Serum, focusing on collagen care and skin longevity. NeoHelix Regenerate® was highlighted as the key ingredient, powered by Collagen Hybridizing Peptide technology for targeted repair of damaged collagen fibers and skin regeneration. 

Together, the five zones showed how urban skin needs can translate into different product directions—from sun protection and scalp care to sensorial wellness, everyday hydration, and skin longevity. Across 40 prototypes, visitors could explore how these trends can move from market insight into tangible formulation applications. 

Co-Creating the Future of Beauty: Seminar Highlight 

 

Bahtera Adi Jaya’s presence at Cosmobeauté Indonesia 2026 also extended beyond the booth. On the first day, 1 October 2026, Widyatmoko Pambudi, Business Unit Manager Personal and Household Care at Bahtera Adi Jaya, took part as a speaker at the Beauty Speak session titled “Co-Creating the Future of Beauty: Strategi Mengubah Teknologi Bahan Baku Menjadi Produk Viral yang Dicintai Pasar.” The session was held in Hall 7, ICE BSD, from 11.00 a.m. to 12.30 p.m. 

The seminar drew strong interest from visitors, with an enthusiastic audience throughout the session. The Q&A segment was particularly active, with a range of questions leading to discussions between the speaker and participants around how ingredient technology can be translated into products that resonate with the market. 

By contributing to the seminar on the first day, Bahtera Adi Jaya’s participation at Cosmobeauté went beyond showcasing prototypes and created another opportunity to share perspectives and discuss the direction of innovation in the beauty industry. 

Bringing Urban Skin Solutions to Life at the Booth 

Throughout the event, the booth gave visitors the opportunity to explore the solutions more closely. Visitors stopped by to ask about products and formulation concepts, discuss with the team, and experience the prototypes and textures firsthand. 

These conversations gave Bahtera Adi Jaya an opportunity to better understand the interests and needs of industry visitors. At the same time, visitors could move beyond simply viewing a product concept and experience how a formulation idea can be translated into a tangible product experience. 

Together with Aleyah Sintasint Farma, Bahtera Adi Jaya’s presence at Cosmobeauté created a space where trend insights, formulation concepts, and direct conversations with beauty industry players could come together. 

Cosmobeauté Indonesia 2026 highlighted how beauty innovation continues to evolve alongside changing consumer needs. Through Urban Skin Solutions, five trend zones, and 40 prototypes, Bahtera Adi Jaya brought these trends closer to tangible applications that visitors could explore. 

More than a product showcase, the three-day experience created opportunities to exchange insights, listen to industry needs, and open conversations around future product development. From UV protection to skin longevity, each concept reflected how formulation solutions can continue to evolve with the needs of today’s urban consumer. 

Thank You for Exploring Urban Skin Solutions with Us 

 

Thank you to all visitors, customers, and industry professionals who took the time to visit the booth, connect with our team, explore the prototypes, and become part of Bahtera Adi Jaya’s Cosmobeauté Indonesia 2026 journey. 

We would also like to thank Aleyah Sintasint Farma for the opportunity to collaborate at Cosmobeauté Indonesia 2026. We look forward to continuing the conversations and connections built throughout the event into future opportunities for innovation and product development.